Subliminal Messages, Do They Work?

Have you ever asked yourself if subliminal audiocassette tapes really work? These audiocassette tapes produce everything from quick weight loss to peace of mind. Well, Professor Philip M. Merikle of the University of Waterloo Ontario did a study on this exact topic. Professor Merikle noticed an increase of sales in commercially made audiocassettes, which haul’s in now about $50 million annually. With this observation Professor Merikle stated that these tapes were produced with a subliminal …showed first 75 words of 2733 total…

…showed last 75 words of 2733 total…drink Gatorade, I can become a great a basketball player as Michael Jordan!!!" Now when you see something like Jerry Seinfeld with American Express, they want you to think, "If somebody so prestigious and successful as Jerry Seinfeld loves American Express, than it MUST be a great card to have!" Besides the less obvious, there is simply the fact that these companies want a famous celebrity to present a product, rather than some common person.