Another Life to Live

Student Athletes Deserve More than Scholarships: A Look into the Finances of Major College Sports Programs Student-athletes at major Division I-A colleges and universities do more than attend classes, practices, and compete against other teams. They generate revenue. Intercollegiate sports have developed into a highly specialized, multi-million dollar entertainment industry that rides on the shoulders of student-athletes. This industry has in turn resulted in substantial rewards for big time athletic programs and the NCAA. According …showed first 75 words of 288 total…

…showed last 75 words of 288 total…of his base salary for getting to the SEC championship game, two months equivalent for any bowl game, two-and-a-half months for an Alliance bowl game, and lastly, $50,000 for winning a third national championship (Martinez). Jeremy Foley, University of Florida Athletic Director, said after the signing, “Obviously, people are going to talk about the amount of money he’s making, but he adds tremendous value to this university” (Martinez). While universities are eager to compensate coaches